Here at Quite Great, there is one thing that we always say to bands who seek our services: make your online presence visible. This is fundamental, even before you have thought about booking gigs and searching for a label. In this day and age, if someone likes your music, the first place they are going to look for it is online, so why make it difficult for them to find? Streamline those social media accounts so your fans have a one-stop-shop for listening to your music.
Why your band should make YouTube its best friend
Out of all these platforms, Youtube has become the fairy godparent of the modern band. However, understanding how it works is crucial to optimising coverage and building the hype train. It would be delusional to think that your video will go viral overnight, so being patient and knowing your stuff is the recipe for increasing your audience and fan base.
Did you know Radio Stations use YouTube as a resource?
Radio stations tend to go to an artist’s YouTube page before checking out their music on other platforms because this way, they can gage public response and estimate just how big they are on the scale of nobody to superstar – cue Quite Great PR. We can help improve your channel and give you the guidance that will inevitably lead to more people hearing your music. But remember, there’s no point in ‘buying’ views. For the big radio stations and music journalists, it’s just a warning signal that you’re trying too hard; 100 thousand views with no likes or comments is hardly a green light for these guys. Besides, don’t kid yourself into thinking your act is successful, know that you’re successful.
Ensure your branding is consistent online
As mentioned previously, streamlining your online image is a key component in finding new listeners. Make sure each platform looks and feels the same, like a brand. An image that people can remember is an image they will come back to.
For more information on promoting your band, visit Quite Great here